Thursday, December 16, 2010

Time for Nokia to Read Smartphone Marketing Manual?

According to Nokia’s (NOK-$9.86) internal estimates, overall industry cellphone volumes in third-quarter 2010 grew 14 percent year-on-year and eight percent sequentially to 364 million units. The company’s aggregate market share declined 400 basis points from last year to 30 percent, as aggressive price discounting from low-cost Asian competitors, and surging worldwide popularity for Apple (AAPL-$320.36) iPhones and smartphone devices equipped with Google’s (GOOG-$590.30) Android operating system continue to muscle in on the Finnish handset maker’s markets.

Will handsets equipped with Nokia’s Symbian operating system, such as the new N-8 smartphone, help to turn the tide?

Read More at CBSi ….

Editor David J Phillips does not hold a financial interest in any stocks mentioned in this article. The 10Q Detective has a Full Disclosure Policy.

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